Full rebranding and content creation for the printing company previously known as SignFast Signs.
Zachary Croxen at SignFastSigns approached us to rebrand their company from the ground up - new name, new style, new look, new everything.
Endeavoring for a more modern brand name, we settled on Croxen - bold, concise, and with obvious emotional connection to its founder. We elected to go with a clean and contemporary visual identity, opting for a black and white foundation contrasted with vivid colour accents to make the brand pop. This was replicated across Croxen’s website, social media platforms, business cards, and storefront.
Croxen underwent this rebrand during a significant change in operations. We were able to help Croxen transition smoothly into its new and exciting phase, and our work soon proved that the new brand was competitive within its new market positioning as they were able to tap into new customer demographics in areas they couldn’t previously.
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